We are building narratives of fashion for you; one-of-a-kind, inclusive and timeless. Conceptualised as a slow, handcrafted, and experiential fashion brand, Asaii is about you, and us and a whole. 

We aim to uniquely hand paint different stories from people around us which have inspired us over time. Regardless of how diverse our cultures or beliefs may be, we aspire to find a connection between us over a shared story.

Goa Susegad

November edit, 2025

Susegad is inspired by the Goan way of life. This collection is all about embracing life at a slower pace, finding joy in the simple things, and getting back to basics. Each piece tells a story of contentment and ease, whether it's watching the sunset at the pier, kayaking around mangroves, or simply enjoying a quiet moment by the window.

From savouring slow mornings with coffee to exploring hidden trails in the neighbourhood, from finding joys in a simpler life and going back to the basics. It’s a love that only grows and never fades—allowing us to be ourselves.